With the insurance industry on the verge of massive transformational change to compete and thrive in the digital age, there is an opportunity for insurers to take advantage of these changes to build deeper, longer-lasting, and more profitable relationships with their customers.
But to do this, insurers need to be more data-driven and customer-centric. Yet with less than 10% of data deemed potentially useful being analyzed in day-to-day decisions, a new approach is needed.
In this eBook, you’ll discover: