Customer Intelligence
Obtain a 360-degree connected view of your customers and prospects. Deliver hyper-personalized digital experiences. Use real-time insights to drive meaningful engagement.
In the dark about your customers?
Customer data is often poor quality, scattered across systems, and difficult to connect. Fragmented data leads to fractured customer experiences and is a barrier to productivity and revenue growth. Quantexa provides a holistic, trusted view of B2C and B2B customers and uncovers hidden patterns that dramatically increase the value of insights.
HOW WE SOLVE IT
Bring the power of context to Customer Intelligence
Get a holistic, trusted view of customers
Connect disparate data from internal systems and external sources to form a 360-degree view of your customers.
See a broader picture of relationships
Interlink distinct entities to see the big picture. Gain deep understanding of relationships such as social connections, households, corporate structures, and supply chains.
Uncover hidden opportunities
Use advanced analytics to trigger real-time insights that enhance customer experience and drive growth.
Tap into trusted data insights
Quantexa’s user interface provides a rich visualization layer along with open APIs to allow integration within your existing IT landscape.
See it in action
Take a self-guided tour to see our platform in action. Follow the prompts to uncover how you can obtain a 360-degree of your customers and products.
THE IMPACT
What we have achieved
in customer conversion
in time to identify new prospects
in new revenue
We help you uncover growth opportunities
WHERE WE HELP
Explore our Customer Intelligence solutions
Customer 360°
Connect internal and external data to create a holistic, trusted, 360° view of customers and their networks. The foundation for all Customer Intelligence use cases.
Prospect Identification
Generate a prioritized list of high-value customer acquisition opportunities with close connections to your existing customer base.
Cross-sell and Upsell
Identify new cross-sell and upsell opportunities using a holistic view of customer behavior and network insights to provide timely prompts for engagement.
Customer Retention
Use a holistic view and network features to identify customers at risk of attrition and drive proactive engagement to increase retention.
Get an overview of Quantexa’s Customer Intelligence solutions
Generative AI
Human/AI decisioning for Customer Intelligence
Leverage Q Assist to empower marketing, sales, and customer service teams with rich customer insights and the ability to do more, faster.
category-leading technology
Our Decision Intelligence Platform
Build a single view of data and create a culture of confidence around critical decision-making that protects, optimizes, and grows your organization.
Decision Intelligence solutions built on our platform
Data Management
Build a trusted data foundation to deliver context for decision-making.
Learn moreKnow Your Customer
Detect risk in real time to identify unknown risks and deliver more accurate risk ratings.
Learn moreRisk Management
Revolutionize risk assessment with a holistic understanding of borrowers, their counterparties and relationships.
Learn moreFraud and Security
Uncover hidden fraud risks with a contextual approach to detection and prevention.
Learn moreFinancial Crime
Take a unified approach to fighting financial crime and fraud with our Contextual Monitoring solutions.
Learn moreAML and Investigations
Reduce false positives and focus on real risk by modernizing your AML monitoring, detection, and investigation.
Learn moreFAQs
Our data is poor quality and we have struggled to match it in the past. Why should I expect different results using Quantexa? 
Quantexa uses Entity Resolution - a data matching method that connects disparate and ambiguous internal and external data at scale with proven accuracies of up to 99%.
Quantexa’s Entity Resolution was designed to work with poor quality and sparse data and has proven time and time again to be much better than traditional matching approaches, e.g., demonstrated 99% data matching accuracy in an independent test with Dun & Bradstreet.
We also have data quality tools in place to improve data quality by identifying inconsistencies and flagging data remediation opportunities.
I already have a single customer view. What will this give me?
Even where our clients already have a system in place to provide a single view of customers, we have still provided deduplication rates of ~20%.
Due to our approach to entity resolution, we are able to bring together a much broader range of internal and external sources than is typically possible, creating a more enriched view. In addition to that, because we uniquely support dynamic Entity Resolution, your data can be used across multiple use cases.
Our analytics team is already creating models for Customer Intelligence - why do we need this?
Quantexa is not trying to replace the work your analytics teams are doing, but to enhance it.
We can provide a richer customer view with networks that they can use as inputs to their models to drive better performance.
Also, we have an open architecture which means they can continue to use the tools they are using today (e.g. Python, R, TensorFlow).
How does Quantexa Customer Intelligence compare to a Customer Data Platform (CDP)?
Quantexa CI provides a truly trusted view of all and any data (internal and external) using best-in-class entity resolution including complex relationships such as corporate hierarchies and supply chains. We provide a scoring framework to support custom and advanced analytics.
A CDP does not reach the level of sophistication and accuracy when it comes to making sense of complex data.
Quantexa Customer Intelligence can power an existing CDP or similar system or used independently.
What is the role of customer intelligence for organizations?
Fragmented data leads to fragmented experiences for customers, and is a barrier to upselling, service and effective decision-making.
A Customer Intelligence solution connects internal and external data to provide a holistic, trusted view of B2C and B2B customers and extends this capability with relationships (social, family, corporate hierarchies and supply chains) to provide the full context and enable better decision-making. The result: uncovering hidden patterns in data that dramatically increase the value of insights.
A Customer Intelligence solution can:
Make you more customer-centric and data-driven
Accelerate revenue growth
Enhance CX
Increase productivity.
Learn more about Customer Intelligence solutions.
What is the customer intelligence process?
Organizations typically start with fragmented and duplicated data, resulting in heavy reliance on manual work and guess work from Sales and Relationship teams, Customer Service and Marketing to drive revenue and ensure good customer experience (CX).
The Customer Intelligence process typically will be the following:
A true single view of all people, businesses and places is built by connecting all data.
Relationships between customers and non-customers are uncovered through contacts, directorships, investors, corporate hierarchies, supply chains, households, etc.
Analytical models are applied to score networks and identify insights. This can be done either with built-in Customer Intelligence platform capabilities or by your own analytics and data science teams using the resolved customer data and networks from the steps before.
That enables you to achieve your customer objectives such as push prioritized lists of leads into your CRM, send high propensity cohorts to your marketing automation software, dynamically personalize a customer’s online experience and more.
Learn more about Customer Intelligence.
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